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Pardot

B2B Marketing Automation by Salesforce

Key Benefits

  • Generate better leads. Fill the funnel with high-quality leads using a suite of powerful marketing tools. Easily create landing pages and forms, run highly-targeted email campaigns, and personalize the buyer’s experience from click to close.
  • Simplify lead management. Take the manual labor out of lead management by putting your most common marketing and sales tasks on autopilot. With automated lead qualification and nurturing, you can free up sales to focus on what really matters: bringing in new business.
  • Close deals faster with Salesforce®Engage. Accelerate your sales cycle by giving sales the intelligence they need to close deals, faster. Track engagement with campaigns, improve follow-up speed, and combine the powers of marketing and sales to turn leads into customers for life.
  • Make success repeatable. Take winning from an art to a science. Trace closed deals back to their original campaigns to better understand which programs are working, how your two teams are contributing to success, and what needs to be done to crush your revenue goals again and again.

 

Features

Personalized Email Marketing

Create segmented lists that are tailored to your exact specifications. Send the right message to the right person at the right time using Pardot’s intuitive email editor.

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Easy Landing Pages and Forms

Build custom landing pages and forms with intuitive drag-and-drop builders. Automatically set forms to trigger notifications, score increases, and more upon conversion.

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Personalized Buying Experience

Dynamically change email and website content based on a prospect’s score, grade, industry, job title, and more.

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Lead Qualification and Auto-Assignment

Find the best leads faster using Pardot’s blended lead scoring and grading system. View detailed activity tracking on each prospect, so you can understand their journey from click to close.

Automatically assign leads based on the criteria that makes sense for your business, so that only the best leads get passed from marketing to sales.

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Drip Program / Lead Nurturing

Free up valuable marketing and sales resources by automatically nurturing leads until they are ready to purchase.

Drip Programs (also known as lead nurturing programs) allow correspondence to be sent to prospects on a specific list at specific intervals based on time or prospect activities.

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Reporting and Marketing ROI

Easily monitor and control the success of Salesforce® Engage campaigns with interactive, graphical dashboards. Identify top-performing emails and templates with key engagement metrics.

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Approach

Above all, we are passionate pioneers who inspire tomorrow’s enterprises in the way they face their daily challenges.  We are the GURUS who get the work done.

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Resources

Check out our educational resources to learn more from our in-house industry thought leaders, our customers, and the experts we work with in the field.

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Process

Our unique process ensures that we understand and evaluate your business and technologies and then we propose a solution that truly meets your specific needs.

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How Can We Help You

Looking to start a new project? We can 
help with everything from product selection to 
implementation and training.

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Why Choose Us

There is simply no other cloud solution provider with as much experience. We are very selective in who we work with, carefully evaluating and choosing our partners so that we provide our clients with the most advanced solutions. Our unique business process is focused on understanding our client needs in order to propose solutions today that easily scale for tomorrow.

 

Approach

Above all, we are passionate pioneers who inspire tomorrow’s enterprises in the way they face their daily challenges.  We are the GURUS who get the work done.

LEARN MORE

Resources

Check out our educational resources to learn more from our in-house industry thought leaders, our customers, and the experts we work with in the field.

LEARN MORE

Process

Our unique process ensures that we understand and evaluate your business and technologies and then we propose a solution that truly meets your specific needs.

LEARN MORE