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Having caught the writing bug at an early age, Athen has been working with different companies in leveraging the freshest content for over a decade. He comes from a copywriting background. In the past, he has worked on copy for B2C and B2B clients across Montreal and Canada for retail, construction, manufacturing, education, and restaurants. He studied Communications and English literature at Concordia and developed a loving relationship with media the minute he laid hands on his first DSLR camera.

Today, he consults with a team of technical experts to hone in on the latest industry trends and bring you powerful blogs on Oracle NetSuite, the Cloud, and technology.

In speaking with a great number of experts and clients across most major industries, the approach and questions remain the same: How can I optimize my business to bring in more money? What are the technologies that are right for my company? How can I improve my financials and better manage growth?

Currently the resident Digital Marketing Specialist at GURUS Solutions and host of GURUS Cloud Connect, where he interviews executives and subject matter experts on the newest technologies, he stays busy.

Blog posts

The 8 Top Data Visualization Tools for NetSuite Users: Business Intelligence (BI) for ERP Product Comparison Guide

Find out the top data visualization and BI tools for Oracle NetSuite ERP in the 2021 GURUS Solutions Comparison Guide.

April 19, 2021
Top 5 Reasons NetSuite Users Need to Leverage True Data Visualization

How does Data Visualization factor into reporting in NetSuite ERP? Find out why it’s crucial for your business and the most popular tools for NetSuite users.

February 17, 2021
Business Intelligence (BI) Buyer’s Guide for NetSuite ERP Users

Comprehensive Buyer’s Guide for NetSuite BI Tools. Including the history behind common industry buzzwords like “BI”, “AI”, what a business intelligence tool does, which types of companies can use it, and more.

December 21, 2020
How Does a BI (Business Intelligence) Tool Work With NetSuite ERP? The GURUS Guide

With SaaS and Cloud solutions serving businesses up and down market, Mid-Market ERP vendors like Oracle NetSuite have been evolving their offerings to include “BI-like” capabilities to meet customer demands with more robust analytics.

September 02, 2020
Engineer to Order (ETO) for NetSuite ERP: How to Take Your Rev Rec to The Next Level

In order to break the silos that are slowing down productivity for your engineer-to-order business, our team at Gurus leverage NetSuite’s dynamic ERP with OpenAir as a support foundation.

July 30, 2020
Dell Boomi Connector for NetSuite: GURUS Guide on How to Integrate Your Business Systems

What is Dell Boomi Connector for NetSuite? Here is the GURUS guide to integrating your business systems with Cloud ERP using best-of-breed middleware.

July 22, 2020
Why Canadian Cannabis Companies Choose NetSuite as the Best ERP: A Guide to Fast-Growth from Seed to Sale

A guide to fast-tracking growth in the legal cannabis industry with NetSuite ERP. Track inventory, manage warehouse ops & capture critical data.

January 16, 2020
Amazon Web Store (FBA) to NetSuite Connector for Reconciliation

Connect Amazon (FBA) or eBay to NetSuite for streamlined data flows between your marketplace and NetSuite. Get faster fulfilments & real-time inventory updates.

December 04, 2019
NetSuite User Types Explained in Under 2 Minutes: How to Customize Your NetSuite Experience

An introduction to NetSuite’s tools & features by user type. Find out the 6 standard user types for your ERP and their roles within the system.

December 02, 2019
How Does NetSuite Work with Shopify? Here’s A Guide

Connecting NetSuite with Shopify streamlines data flows between systems, so that you can get fast order fulfillment, real-time updates on inventory counts, and easily manage your financial reporting. Here are the 3 reasons why you should be investing in a Shopify-ERP integration.

November 08, 2019
The 5 Big Market Trends You Need to Watch for

Find out about the hottest industry trends and rising markets to follow in 2020, from AI to Cannabis, CBD, Cryptocurrency, Beyond Meat and more. Read our guide…

October 29, 2019
Should I Implement NetSuite Myself? A Guide to ERP Self-Implementation, the Do’s & Don’t’s

Companies will often ask whether they can take on a NetSuite self-implementation. The simple answer to this question is, yes and no. Keep reading to learn the pros and cons of self-implementation.

June 20, 2019
Saved Searches for NetSuite: What You Need to Know + Tips & Tricks

At a high level, a saved search is a powerful tool that can show you quickly dynamic data in real time. The 4 primary characteristics to know are: Monitoring tool, Prioritization tool, Flexible and User-friendly.

February 04, 2019
6 Steps You Need to Take Before Looking for a New ERP System

Choosing the best ERP to fit your company’s unique needs is not always an easy process. If you’re looking to implement the right ERP solution for your business, then there are a few aspects in your decision-making that can be vital to your success. Here are some pointers and items to check off your list before you embark on the selection process.

January 31, 2019
Do I Need a Cloud ERP / CRM: What You Need to Know

Why growing companies adapt NetSuite for their ERP/CRM requirements. What you need to know about managing processes with cloud technology, and how to bring the conversation to your executives when you're ready to upgrade.

January 28, 2019
Sandbox for NetSuite: How to Access Your Virtual Playground & Why it’s Necessary

What is NetSuite Sandbox and Why is it Important?

January 25, 2019
NetSuite is updating its secure log-in requirements for 2019.1

NetSuite’s new security update in 2019 will require for all platforms integrated with NetSuite to be upgraded for tokenization (added security criteria during log-in).

January 25, 2019
How to Export NetSuite Searches to Google Sheets for Free

NetSuite Data Exporter is a Google Sheet Add-on built to accelerate and automate the process of exporting NetSuite saved search results to Google Sheets.

January 04, 2019
Adopting Cloud ERP: Is it a threat to your organization?

Find where a Cloud ERP system ties into the organizational system of a company and where growth is often impeded by a reluctant immune system.

December 14, 2018
Updating & Maintaining Business Systems: At What Point Does It Become A Sunk Cost Fallacy?

Upgrading your systems is an investment into your own ensured success. Maintaining a system, on the other hand, can end up being quite costly - especially with older on-premise technologies.

November 20, 2018
How much ERP customization is too much?

When you upgrade your business processes to an ERP infrastructure, the reality is that you’re not necessarily thinking of customizations right away. You’re more worried about implementation timeline, training requirements, data migration, and so on.

November 07, 2018
Best Choice Products Optimizes Their Overseas Shipping with NetSuite ERP – An Andrew Superhero Story

Gurus Solutions has chosen Andrew as this month's spotlight for his NetSuite / container management success story (Best Choice Products).

September 24, 2018
Should You Move Your Business to the Cloud?

Lower business risks & lead the way to long-term profitability. Let’s talk about the only risk you want to hear about: The Risk of Success.

August 09, 2018
GURUS & NetSuite Presents: A Custom Chart-Building Application for Dynamic Reports

New custom application for turning your saved searches into vibrant and dynamic charts.

April 05, 2018
The Growing World of e-Commerce for Today’s Marketplaces

e-Commerce retail brands are using multi-channel platforms like ChannelAdvisor to connect customers with new and existing sources of demand.

April 02, 2018
NetSuite Data Security

Your Company’s Journey into Cloud Security: An Infographic Guide on how NetSuite Can Help You Get There.

February 07, 2018
The ‘Pillow Rate’ for Cloud ERP: The Value of A Good Night’s Sleep for Today’s Executive

Are you making the right business decision? The Pillow Rate is a gauging meter for today's leading executive - ask yourself this: What is the cost of a ...

January 17, 2018
NetSuite + Third Party Software = Ultimate Business Agility

A guide to boosting business agility within your company by using third party software with NetSuite's cloud ERP. Middleware essentially works as...

December 14, 2017
Is The Future Of Your Business Up In The Cloud?

You probably use the cloud every day - think: Social Media, Google, etc - but how does it fit into business? It's called Enterprise Resource Planning

November 10, 2017
4 Answers to your Questions about Cloud ERP / NetSuite

GURUS answer your questions in regards to cost, the benefits of the cloud, why you keep hearing about NetSuite when “ERP” is mentioned.

October 24, 2017
Top 3 Things You Want to Know About How Cloud ERP Works

Top 3 things you want to know about how cloud ERP works, and how it can be applied towards your business growth.

October 13, 2017
Who Competes with Oracle NetSuite?

Oracle NetSuite is the world’s leading cloud ERP and SaaS pioneer in providing business solutions. Here are their 5 key strong points and top competitors.

July 12, 2017
How to Find Your NetSuite Account Number

Finding your NetSuite Account Number can prove to be quite a challenge. For some reason, it’s not entirely straightforward. Here are two simple ways of retrieving that information.

May 04, 2017
Who Uses NetSuite and can it help your business?

NetSuite is used by over 40,000 customers around the world that vary in business practices from manufacturing, distribution, and retail to professional services, software development, and nonprofit organizations.

March 30, 2017
Who are NetSuite Customers?

NetSuite is a great software solution for a company of any size. It’s used by over 40,000 small to medium businesses around the world in wide range of industries.

March 17, 2017
What is NetSuite eCommerce?

In the eCommerce world, the customer experience is often dependent on the shopping and checkout process. SuiteCommerce Advanced is here to address these complex issues.

March 17, 2017

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